Based in New York City, Yasmin Pang studied at Parsons School of Design with a BBA in Strategic Design & Management with a minor in Law & Social Change.
With a diverse background, she is fluent in brand storytelling and approaches each project with a balance of strategic clarity and visual sophistication. Yasmin is particularly interested in how brand identity and activations shape consumer experiences within the hospitality and entertainment industries. Focusing on crafting partnerships that are culturally relevant and memorable, she aims to create elevated experiences and foster meaningful connections between brands, talent, and audiences.
